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Tag: innovation

The Wrigley’s Story – Innovation Lessons From a Chewing Gum

Success. Some attribute it to luck. Some to hard-work. And, some to risk. The story of Wrigley’s teaches us that it might be a mixture of three. Let’s go.  Look Sideways. Always We often look for inspiration far ahead but it’s happening all around us. If we’re paying attention, we can see a lot of […]

Amazon Patents – The Air-Water-Land Push to Disrupt Delivery

A look into the world of Amazon through the Amazon Patents. Customer Focus If you read Amazon.com’s first shareholder letter from 1997, you will note it’s composition around one word — customers. I’ll save you time by sharing that the word ‘customer/s’ is used 25 times. The next highest noun usage is of ‘Amazon’ — 12 times. […]

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