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Tag: Amazon

Amazon’s First Press Release: 15 Lessons

We all know about Amazon’s push for innovation and the clarity of communication that they have developed. But was this focus on communication a recent adoption or could you find it in one of their first public communication – Amazon’s first press release? Let’s find out. Amazon Communication Culture The Amazon communication culture is a […]

Amazon Patents – The Air-Water-Land Push to Disrupt Delivery

A look into the world of Amazon through the Amazon Patents. Customer Focus If you read Amazon.com’s first shareholder letter from 1997, you will note it’s composition around one word — customers. I’ll save you time by sharing that the word ‘customer/s’ is used 25 times. The next highest noun usage is of ‘Amazon’ — 12 times. […]

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